Stay Ahead Mobile Radio Dial : 1800 – 2672222

Success Story

Platform :

Voice

Target Market :

Uttar Pradesh & Maharashtra

Objectives :

  • To spread personal hygiene awareness among females.
  • Entertainment.
  • To solve queries.

Solution :

  • IVR was used to pass a pre- recorded voice, solving basic queries.
  • The dialer could choose between the episodes of a TV serial.
  • Through DTMF input as a source of entertainment.

Outcome :

  • Brand reached out to 12 lakh prospective customers.
  • Increased in hygiene and product awareness.

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