Kinder Joy Dial : 1800 – 2004321

Success Story

Platform :

Voice

Target Market :

Maharashtra & South Indian Region

Objectives :

  • To increase Brand Awareness and Brand Recall for Kinder Joy among children and mothers.

Solution :

  • An innovative mobile Radio was designed where the user could hear different Disney stories on Mobile.

Outcome :

  • In 4-5 days of the beginning, the campaign crossed 2500-3000 calls.
  • The campaign boosted sales that resulted in a total of 2353000 sales.
  • The total participation received were 6.1 Lakh.

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