Johnson & Johnson Video Campaign

Success Story

Platform :

SMS

Target Market :

Pan India

Objectives :

  • To establish a connect with the customers digitally.
  • To introduce an innovative way of personalized gifting.

Solution :

  • SMS medium used to deliver HELO Smart links to the customer.
  • Enabled the customer to edit the videos online and send a personalized video.
  • Customized video were sent via another HELO Smartlink through SMS to the receiver.

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